Modernizing Program Distribution for One of the Nation's Oldest Public Radio Broadcasters

A historic public radio station managing nationwide program distribution needed a system to replace legacy workflows for content management, partner coodination, and reporting. Their previous tools involved spreadsheets, email threads, and dated internal databases that couldn’t scale or evolve with their operations.

The Challenges

No centralized view of radio station partners or program distribution status

Manual tracking of station metadata, affiliate lists, and delivery formats

Program renewal deadlines tracked offline, risking missed expirations

Inconsistent documentation across staff and departments

Reporting required manual exports and formatting

The Fireflight Solution

We delivered a tailored solution using these FireFlight modules:

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CRM/Contact Logs

Contact management for stations, staff, engineers, and program leads

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Custom Reporting

Live dashboards and on-demand reports replacing manual exports

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Radio Program Tracking

Manages program entries, affiliate subscriptions, and renewal reminders

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Radio Station Management

Adapted site/location module for station-specific broadcast data and regions

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Document Menagement

Housing and sharing of program metadata, agreements, and production materials

The Outcome

Launched live in under 10 days with zero disruption

Centralized, searchable program data tied to partner records

 

 

Automatic renewal alerts preventing missed expirations

Unified document access through a single interface

Real-time, on-demand reports replacing manual batch exports

“We needed a platform that respected our legacy—and supported our future.”
Radio Program Distribution
This system was built using FireFlight to support one of the nation’s oldest public broadcasters.
With role-specific modules and scalable partner tools.